Director, North America Marketing - Global Risk Solutions

Liberty Mutual Insurance
$207,000.00 - $272,000.00
Closing date
Apr 1, 2024

Job Details

Pay Philosophy

The typical starting salary range for this role is determined by a number of factors including skills, experience, education, certifications and location. The full salary range for this role reflects the competitive labor market value for all employees in these positions across the national market and provides an opportunity to progress as employees grow and develop within the role. Some roles at Liberty Mutual have a corresponding compensation plan which may include commission and/or bonus earnings at rates that vary based on multiple factors set forth in the compensation plan for the role.


The Global Risk Solutions (GRS) NA Marketing organization owns developing and driving the marketing activities, messages and engagement that support GRS NA business objectives. The Director, GRS NA, Marketing leads a team of marketing professionals to execute approaches, programs, campaigns, and channels that significantly influence the way the business is positioned for success with our brokers and clients. This role drives collaboration across the broader GRS organization, partnering with marketing and communications peers across GRS to ensure cohesive marketing messaging across the organization.


1. Responsible for overseeing the development, implementation and execution of marketing efforts that support the business goals of GRS NA
2. Performs operational analysis and coordinates operational excellence across the marketing team. Engages with external creative agency and media partners to support GRS NA priorities.
3. Builds and maintains strong relationships with GRS NA leadership ensuring a full understanding of areas of focus and short, medium and long range business objectives. Shapes prioritization of marketing team efforts to reflect those objectives.
4. Leads identification, management of, and adoption of marketing tools and technologies to support our market facing engagements.
5. Drives market research and surveys that drive our collective market intelligence (consumer, competitor, market, industry). Identifies trends and insights from across research studies to define new issues and opportunities. Influences decision makers to consider and take action on insights.
6. Provides feedback, training, guidance and development of direct reports and other cross functional professionals. Defines individual objectives, evaluates and holds team accountable to high performance. Provides feedback for growth improvements and development plans. Ensures team alignment with project and unit objectives.

  • Bachelor`s Degree required, MBA preferred.
  • Minimum of 10 years of relevant experience and progressively more responsible marketing experience and a proven track record of developing and executing strategies that drive cultural and organizational change at the front line and manager level.
  • Requires the combination of strategic planning, business knowledge, marketing and communications skills.
  • Advanced knowledge and experience with business and marketing strategy.
  • Ability to translate key business and marketplace insights into actionable strategies.
  • Proven ability to influence other leaders across an organization.
About Us

At Liberty Mutual, our purpose is to help people embrace today and confidently pursue tomorrow. That's why we provide an environment focused on openness, inclusion, trust and respect. Here, you'll discover our expansive range of roles, and a workplace where we aim to help turn your passion into a rewarding profession.

Liberty Mutual has proudly been recognized as a "Great Place to Work" by Great Place to Work US for the past several years. We were also selected as one of the "100 Best Places to Work in IT" on IDG's Insider Pro and Computerworld's 2020 list. For many years running, we have been named by Forbes as one of America's Best Employers for Women and one of America's Best Employers for New Graduates as well as one of America's Best Employers for Diversity. To learn more about our commitment to diversity and inclusion please visit:

We value your hard work, integrity and commitment to make things better, and we put people first by offering you benefits that support your life and well-being. To learn more about our benefit offerings please visit:

Liberty Mutual is an equal opportunity employer. We will not tolerate discrimination on the basis of race, color, national origin, sex, sexual orientation, gender identity, religion, age, disability, veteran's status, pregnancy, genetic information or on any basis prohibited by federal, state or local law.

Fair Chance Notices


When people have a sense of security, they are free to relax, venture out, and live their lives. This is the feeling Liberty Mutual brings to the world every day. Founded in 1912, we are a global leader in property and casualty insurance, focused on protecting and preserving the lives and dreams of customers in more than 30 countries. With over 50,000 employees throughout the world, we offer you the chance to work for an evolving, growing company with a deep sense of humanity and a commitment to diversity and philanthropy. Join our team and go to work knowing that what you do matters. Because really it does.


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