Advertising & Marketing Communications Assistant Manager
The world isnt standing still, and neither is Allstate. Were moving quickly, looking across our businesses and brands and taking bold steps to better serve customers evolving needs. Thats why now is an exciting time to join our team. Youll have opportunities to take risks, challenge the status quo and shape the future for the greater good.
Youll do all this in an environment of excellence and the highest ethical standards a place where values such as integrity, inclusive diversity and accountability are paramount. We empower every employee to lead, drive change and give back where they work and live. Our people are our greatest strength, and we work as one team in service of our customers and communities.
Everything we do at Allstate is driven by a shared purpose: to protect people from lifes uncertainties so they can realize their hopes and dreams. For more than 89 years weve thrived by staying a step ahead of whatevers coming next to give customers peace of mind no matter what changes they face. We acted with conviction to advocate for seat belts, air bags and graduated driving laws. We help give survivors of domestic violence a voice through financial empowerment. Weve been an industry leader in pricing sophistication, telematics, digital photo claims and, more recently, device and identity protection. We are the Good Hands. We dont follow the trends. We set them.Job Summary
The Brand ID, Advertising & Marketing Communications team sits within the Marketing Enterprise Consumer Marketing team and is responsible for partnering with internal and external creative agencies to develop communications that drive awareness and consideration for the Allstate brand and acquisition of Allstate products & services. The team partners closely with the Integrated Product Marketing team and various Marketing Centers of Excellence (COEs) to brief and review creative across media channels including TV, Print, Digital, Social, OOH, Radio, Paid Search, Collateral, Email, and Allstate.com.
This specific role focuses on advertising and marketing in support of Allstate products, primarily Direct Auto.Responsibilities
The Advertising & Marketing Communications Assistant Manager 1 supports the creative development of marketing communications programs and manages day-to-day execution of marketing communications tactics that support national, local, Agency level and customer one-to-one marketing strategies designed to drive profitable growth and retention for Allstate. The Asst. Manager must possess a variety of competencies including strong attention-to-detail, advanced communication skills, strong copyediting and ability to judge creative and provide constructive feedback to both internal and external partners. The Advertising & Marketing Communications Assistant Manager is expected to demonstrate meticulous follow-through and the ability to manage multiple projects simultaneously.
Key responsibilities include:
Partner closely with product marketing partners and the internal creative center of excellence to develop communications that drive awareness and consideration for the Allstate brand and acquisition of Allstate products & services.
Manage the creative development and implementation of integrated marketing communications to support various programs and strategies, offering solutions and recommendations to manager and other contributing team members
Manage required day-to-day tasks, including status report and timeline management, meeting coordination, legal and key stakeholder approvals, and maintaining centralized files for reference and compliance.
Develop presentations, creative campaign overviews, recaps, and other materials for internal meetings; present work internally to Consumer Marketing (CM) leadership and other business partners
Contribute to integration across Consumer Marketing (CM) teams and other departments, building relationships with internal and external business partners and resources
Initiate ideas and actions on cross-functional teams
Work with solid level of independence on new or unfamiliar projects of moderate complexity
Intermediate organization and project/program/time management skills
Intermediate experience using Microsoft suite; advanced PowerPoint skills a plus
Intermediate relationship, interpersonal and negotiation skills
Beginner presentation development and delivery skills
Beginner solutions skills; flexible in times of change
Excellent communication skills, both written and verbal; strong ability to write, copyedit and judge creative
3-5 years of Marketing experience, preferably including Advertising/Marketing Agency experience
Bachelor's degree required, advanced degree preferred: Marketing, Journalism or Communications concentration preferred
Must be highly motivated and a passionate team player
The candidate(s) offered this position will be required to submit to a background investigation, which includes a drug screen.
Good Work. Good Life. Good Hands.
As a Fortune 100 company and industry leader, we provide a competitive salary but thats just the beginning. Our Total Rewards package also offers benefits like tuition assistance, medical and dental insurance, as well as a robust pension and 401(k). Plus, youll have access to a wide variety of programs to help you balance your work and personal life -- including a generous paid time off policy.For a full description of Allstates benefits, visit allstate.jobs/benefits/
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Allstate generally does not sponsor individuals for employment-based visas for this position.
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