Associate Creative Director, Copy
- Employer
- Allstate Insurance Company
- Location
- Chicago, Illinois
- Salary
- Not Specified
- Closing date
- Sep 23, 2019
View more
- Category
- Marketing / Communications, Executive / Management
- Job Type
- Not Specified
- Career Level
- Not Specified
Job Details
Where good people build rewarding careers.
Think that working in the insurance field can’t be exciting, rewarding and challenging? Think again. You’ll help us reinvent protection and retirement to improve customers’ lives. We’ll help you make an impact with our training and mentoring offerings. Here, you’ll have the opportunity to expand and apply your skills in ways you never thought possible. And you’ll have fun doing it. Join a company of individuals with hopes, plans and passions, all using and developing our talents for good, at work and in life.
Job Family Summary
Allstate: You know Allstate as an insurance company, but did you know it’s among the top 10 Fortune 100 Companies in Chicago? Allstate has been named to Fortune's “Change The World List” for two years running, and as a top 10 company for innovation by The Wall Street Journal/Drucker Institute. Allstate has a long history of redefining how a company connects with its customers and empowers them to live confidently. Additional accolades include:
World’s Most Admired Companies – Fortune Magazine
One of the World’s Most Ethical Companies, Ethisphere Institute
Elite 100 List – InformationWeek Magazine
Top 50 Companies for Diversity (16-time award winner) – DiversityInc
Top 100 Green Companies, Newsweek
Associate Copywriter: Writers at Allstate are agile conceptual thinkers and storytellers with experience serving as brand stewards for national brands. Our copywriters work directly with multiple teams on projects ranging from integrated advertising campaigns, to product and brand launches, to longform printed material, social and digital content. This role partners with Designers and Art Director to create engaging content across multiple channels on the brands they’re assigned. They will follow work from concept to execution, often working collaboratively between multiple offices/regions (Chicago, Charlotte, Dallas, Silicon Valley) and aligning with their COE and business partners.
Team Summary: The Allstate Creative team serves the entire enterprise, including Allstate Insurance, Esurance, SquareTrade, InfoArmor, Arity and other innovation-oriented emerging businesses that are part of this growing portfolio. The Allstate Creative team includes several Areas of Responsibility, including: Design, Advertising, Content, User Experience Design, Technology, and the Production Studio. These teams provide creative solutions across the enterprise to accelerate creativity, innovation and business growth.
Job Description
The Associate Copywriter is responsible for management and execution of creative content for the company while delivering aesthetics, experience design and brand storytelling across the enterprise. This requires the ability to apply business knowledge, data and consumer insights to creative solutions that deliver results. The Senior Copywriter will lead all content writing across enterprise brands. The new Copywriter will oversee all projects and programs related to content writing in support of Integrated Marketing Services, bringing brand storytelling to technology, business strategy and digital innovation.
Key Responsibilities
- May manage a team
- Creative writing and editing; brings strategy to life in fresh and unexpected ways, and is ready and able to go beyond the brief
- Build business knowledge and partnerships; makes it their business to know the business and the category
- Develop clear, concise and convincing ideas to bring forward to the business
- Project Management; meets all deadlines with work that consistently exceeds expectations
- Build and maintain relationships; has a respectful and partnering relationship with all teams within the group account, strategy, project management, design, studio production, photography, retouching, digital, social, etc.
- Sustain a knowledge of industry trends and technologies and organizational relationships
- Partnership with Account Management, Strategy and Insights, and Project management
Key Responsibilities (Cont'd)
- Regular contact with our key business partners (Marketing and Product Development Teams), Internal and External Relationships
- Frequent partnership with internal and external creative partners and suppliers such as design studios, designers, illustrators, photographers, directors, producers, developers, printers, etc.
Job Qualifications
- Bachelor’s degree required, preferably with English/Journalism and/or advertising focus
- Highly committed individual will have minimum of 10 years’ experience as a Copywriter, preferably within an advertising agency or in-house creative department
- Strong creative and conceptual vision, with the ability to approach every assignment with a fresh perspective
- While experience in the insurance industry is not required, experience in financial, tech, or innovation-forward industries is a plus.
- Portfolio that demonstrates writing and creative ability
- Knowledge of print, broadcast/video and digital production process; skilled in providing direction across channels and driving to project completion
- Possess solid communication, software proficiency and presentation skills
The candidate(s) offered this position will be required to submit to a background investigation, which includes a drug screen.
Good Work. Good Life. Good Hands®.
As a Fortune 100 company and industry leader, we provide a competitive salary – but that’s just the beginning. Our Total Rewards package also offers benefits like tuition assistance, medical and dental insurance, as well as a robust pension and 401(k). Plus, you’ll have access to a wide variety of programs to help you balance your work and personal life -- including a generous paid time off policy.
Learn more about life at Allstate. Connect with us on Twitter, Facebook, Instagram and LinkedIn or watch a video.
Allstate generally does not sponsor individuals for employment-based visas for this position.
Effective July 1, 2014, under Indiana House Enrolled Act (HEA) 1242, it is against public policy of the State of Indiana and a discriminatory practice for an employer to discriminate against a prospective employee on the basis of status as a veteran by refusing to employ an applicant on the basis that they are a veteran of the armed forces of the United States, a member of the Indiana National Guard or a member of a reserve component.
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It is the Company’s policy to employ the best qualified individuals available for all jobs. Therefore, any discriminatory action taken on account of an employee’s ancestry, age, color, disability, genetic information, gender, gender identity, gender expression, sexual and reproductive health decision, marital status, medical condition, military or veteran status, national origin, race, religion (including religious dress), sex, or sexual orientation that adversely affects an employee's terms or conditions of employment is prohibited. This policy applies to all aspects of the employment relationship, including, but not limited to, hiring, training, salary administration, promotion, job assignment, benefits, discipline, and separation of employment
Company
- Website
- https://www.allstate.com/
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