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Associate Marketing Manager Travel

Employer
AAA Automobile Club of Southern California
Location
Costa Mesa, California
Salary
Not Specified
Closing date
Aug 8, 2019

View more

Category
Marketing / Communications
Job Type
Not Specified
Career Level
Not Specified

Job Details

The Automobile Club of Southern California, founded in 1900, is the nation's largest AAA-affiliated motor club, serving millions of members in twenty-one states.  Best known for emergency roadside assistance, the Auto Club also provides a wide range of products and services, including: insurance, financial, travel, automotive, and member discounts.

 

We are looking for a career minded person for an Associate Marketing Manager for our Travel Products.  This position develops marketing strategy and implements strategic marketing plans to support the business objectives and goals of their product lines.

 

Job Description:

 

  • Develops and implements integrated marketing plans for the Travel line of business including direct response, online and brand initiatives.

  • Executes marketing projects and campaigns from initiation to strategic recommendations for future marketing plans with accountability for results tracking and analysis. Identifies the impact of Travel marketing projects on the various channels and business units and communicates appropriately.

  • Leads key marketing initiatives and cross-functional teams, as needed, to achieve business objectives.

  • Manages multiple budgets across all markets including co-op travel vendor management. Responsible for the incorporation of booking behavior model and retention model knowledge into marketing strategies across all lines of business.

  • Also responsible for managing Travel content and promotions through the online channel


Qualifications

  • Requires a strong marketing background, strategic emphasis and eye for executional detail along with the ability to review marketing results, gain insights and recommend future initiatives based on that analysis.

  • Requires knowledge of direct mail estimates and project management as well as knowledge of the digital channel for integration into e-business efforts.

  • Budget management and forecasting experience preferred.

  • Strong interpersonal skills and ability to work in a cross-functional team environment

  • Travel industry experience ideal.

  • Successful completion of Auto Club pre-employment assessments, background and drug screenings.

 

Benefits:

  • Health coverage for medical, dental and vision

  • Paid time off including vacation, illness and holidays

  • Life insurance

  • Disability coverage

  • Pension

  • 401k savings plan

  • Employee discounts

 AAA is an Equal Opportunity Employer.

 


To apply for this position please CLICK HERE

Company

AAA- updatedFor more than a century, AAA has been synonymous with trust, dependability, quality, and innovation. It’s our mission to provide our growing membership with the legendary service we’re famous for, and we welcome committed professionals ready to challenge themselves in a dynamic industry.

The American Automobile Association (AAA) represents a federation of motor clubs throughout the U.S. providing services to over 50 million AAA members. With over 17 million members, our club is the largest in the AAA federation and we operate in 21 states within nine geographic regions in North America.

Our club is located in the following regions:

  • Southern California Region
  • Hawai`i Region
  • Texas Region
  • New Mexico Region
  • Alabama Region
  • Missouri Region - Missouri, Arkansas, Mississippi, Louisiana, and sections of Kansas, Illinois, and Indiana.
  • East Central Region - Sections of Pennsylvania, Ohio, Kentucky, West Virginia, and New York.
  • Northern New England Region  - Maine, New Hampshire, and Vermont.
  • Tidewater Virginia Region - Southeastern Virginia.

Our branch network and call centers provide localized service in neighborhoods across the country; as a result, we offer a multitude of job locations that are close to many employees’ homes. As a strong and growing organization, we are always looking for professionals who are committed to providing legendary service to our members. Because of the broad nature of the services we provide, employees have opportunities to grow in their careers in a multitude of areas, including::

  • Personal insurance lines including auto, home, and life
  • Legendary 24-hour Roadside Assistance
  • A full-service travel agency, complete with exclusive AAA Member Vacations with discounts on tour and cruise vacations, as well as auto-travel planning
  • Financial products and services
  • AAA Discounts & Rewards programs
  • Automotive products, including car buying, AAA Approved Auto Repair, and Teen Driving School
  • Highway and transportation programs
  • Legislative advocacy
  • Digital products (website, social media, and mobile apps)

Our mission is creating members for life by exceeding our members’ expectations through valuable products and legendary service. We are united by this common mission of helping our members.

Company info
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