Channel Marketing Consultant
- Employer
- Brighthouse Financial
- Location
- Charlotte, North Carolina
- Salary
- Not Specified
- Closing date
- Jun 9, 2019
View more
- Category
- Marketing / Communications
- Job Type
- Not Specified
- Career Level
- Not Specified
Job Details
Brighthouse Financial is on a mission to help people achieve financial security. As one of the largest providers of annuities and life insurance in the U.S., we specialize in products designed to help people protect what theyve earned and ensure it lasts. We are built on a foundation of experience and knowledge, which allows us to keep our promises and provide the value they deserve.
At Brighthouse Financial, were fostering a culture where diverse backgrounds and experiences are celebrated, and different ideas are heard and respected. We believe that by creating an inclusive workplace, were better able to attract and retain our talent, provide valuable solutions that meet the needs of our advisors and their clients, and deliver on our mission of helping more people achieve financial security. Were seeking passionate, high-performing team member to join us. Sound like you? Read on.
How This Role Contributes to Brighthouse Financial:
This role is responsible for the development and implementation of strategic marketing initiatives to increase sales of life insurance and annuity products within our strategic external distribution partners. The Channel Marketing Consultant will work with sales and distribution team to support our strategic firms, leading marketing and promotional campaigns to increase awareness, consideration, and market penetration at those firms. This individual will also execute against the strategic firm conference strategy by coordinating marketing activities to drive attendee engagement.Key Responsibilities:
- Develop and execute channel-specific marketing strategies, including specific plans, campaigns, and initiatives to increase sales in assigned strategic firms.
- Collaborate with sales leaders to develop channel-specific marketing campaigns, and channel specific materials and sales tools including sales concepts, product and service materials.
- Coordinate planning and execution of firm conference marketing activities, including speakers and advisor engagement tactics; maintain conference budget.
- Analyze results of activities and present findings and recommendations to senior management and key firm management partners
- Other duties as assigned
Essential Business Experience and Technical Skills:
- Bachelors Degree in Marketing or Communications
- 5-7 years relevant business experience
- Ability to effectively plan, develop, and execute marketing campaigns
- Project management skills; requiring strong cross-functional team facilitation, attention to detail, and leadership
- Ability to create partnerships with internal stakeholders and external partners
- Ability to think strategically and apply creative problem-solving skills
- Agency/vendor management preferred
- Must currently hold FINRA series 6 license or the ability to obtain within 6 months of start date.
Travel:Less than 5% Number of Openings:1
Company
Why Brighthouse Financial
We’re on a mission to help people create a better financial future. Drawing on our history as part of MetLife, Inc., we will help our customers achieve financial security. Our experience has taught us that it’s time for something new: a simple and transparent alternative to an industry that customers often feel is complex, confusing, and costly.
Benefits
Brighthouse Savings Plan
Achieve your long-term financial goals by combining your contributions with the company match and annual profit sharing contribution
Healthcare Gain
Peace of mind and care for you and your family by participating in our medical/pharmacy, dental and vision plans.
Income Protection
Protect your loved ones and prepare for the unexpected with company provided life and disability programs.
Work Life Balance
Live a fuller life and take time to recharge with our competitive offering of holidays, paid time off, parental leave, and much more.
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