Director Market Research Primary
- Employer
- Travelers Insurance
- Location
- Hartford, Connecticut
- Salary
- Not Specified
- Closing date
- Mar 27, 2019
View more
- Category
- Marketing / Communications, Executive / Management
- Job Type
- Not Specified
- Career Level
- Not Specified
Job Details
Solid reputation, passionate people and endless opportunities. That's Travelers. Our superior financial strength and consistent record of strong operating returns mean security for our customers - and opportunities for our employees. You will find Travelers to be full of energy and a workplace in which you truly can make a difference.
Job Summary
Join the team that collaborates across Travelers to provide actionable insights to inform business decisions, drive winning strategies and enable the business to capitalize on change and trends. Enterprise Market Research (EMR) provides internal clients with objective, credible insights to help profitably grow the business, build the brand and positively position Travelers in the marketplace.
This position is responsible for providing strategic direction over research agenda development, planning, and execution of primary market research studies in support of Travelers businesses and functional areas with a focus on brand, advertising, digital marketing and communications. The position reports to the 2nd Vice President of Enterprise Market Research and has extensive interaction with the EMR leadership team, the department head and internal clients.
Primary Job Duties & Responsibilities
Accountabilities include:
Management and execution of quantitative and qualitative primary market research
Collaborating with senior leadership to identify high-impact research opportunities that are well-aligned with business priorities
Development and socialization of timely and actionable insights
Creation and presentation of visually engaging research presentations and reports
Working with business partners, EMR's Research Operations team and external vendors to ensure delivery of high quality research on time and within budget
Skills essential to the position include:
Primary market research experience and expertise (qualitative and quantitative)
Brand, advertising, digital marketing and/or communications research experience
Experience with data analysis and reporting
Analytical and problem solving skills
Survey sample design and weighting
Survey development
Sound project planning and execution abilities
Critical thinking, strategic thinkingExcellent relationship building, communication, consultation and influencing skills
Minimum Qualifications
Minimum of 5 years of market research or related experience.
Education, Work Experience & Knowledge
8 years of experience in market research and/or related fields preferred
Bachelor's degree in business, marketing, data analytics or other relevant degree;
MBA or other advanced degrees preferred
Strong understanding of and experience with research methods, survey design, and a working knowledge of statistical and sampling methods and their appropriate applications
Strategic and critical thinker with demonstrated problem solving skills
Ability to effectively interact with and influence management audiences
Demonstrated ability to build productive working relationships across functional areas
Job Specific & Technical Skills & Competencies
Excellent listening, communication and presentation skills
Strong data analysis skills, including working knowledge of developing, maintaining and manipulating databases
Well-developed project management skills, including the ability to manage and deliver effectively on multiple priorities on-time and within budget
Demonstrated ability to lead, manage and develop employees preferred (as may be required over time)
Experience effectively managing and collaborating with market research vendors preferred
Proficient in Microsoft Office suite (Word, Excel, PowerPoint, Outlook)
Combination of both research vendor and client-side experience preferred
Property casualty and/or financial services industry experience a plus
Environmental/Work Schedules/Other
Travel (Occasional)
Physical Requirements
Operates standard office equipment (Frequently) Sitting (can stand at will) (Frequently) Use of Keyboards, Sporadic 10-Key (Frequently)
Equal Employment Opportunity Statement
Travelers is an equal opportunity employer.
To apply for this position please CLICK HERE
Company
WHO WE ARE
Imagine a Career With Purpose.
For more than 160 years Travelers has earned a reputation as a leader in personal, business and specialty insurance because we take care of our customers. When you work at Travelers, life’s most important moments become your life’s work. That means helping families feel secure, businesses to prosper, knowing that you’ve made a difference, and feeling like you belong to something bigger.
LIFE AT TRAVELERS
Imagine Playing a Role in Something Bigger.
A career at Travelers means being part of a team comprised of 30,000 + talented and passionate people that’s evolving to meet changing needs – from customer service to data science and beyond. If that’s more than you imagined in an insurance career, it’s time to join us at Travelers.
JOIN OUR TALENT COMMUNITY
As a part of our Talent Community, you will receive customized job alerts, be the first to know about opportunities to work at Travelers, and stay connected with our recruiters!
Get job alerts
Create a job alert and receive personalized job recommendations straight to your inbox.
Create alert