Teamwork.  Integrity.  Dedication.

Together, we make a difference.

If you are a career-minded, service-driven professional looking to join a fast paced organization then you have come to the right place.  AAA is a member service organization affiliated with the national AAA network. With offices across the U.S., we're united by common mission and common values of excellent member service. With more than 14,000 employees in 21 states, we provide legendary service to 16 million loyal members. With a constantly growing membership, we are always welcoming dedicated professionals looking to challenge themselves and build a career within our dynamic organization.  You will find that being part of a very successful team is extremely rewarding.

Description:

Under the direction of the Manager of Travel Marketing, the Travel Marketing Program Manager develops and implements integrated marketing plans for the Travel line of business including direct response, online and brand initiatives.

Responsibilities include:

*         Identifies the impact of Travel marketing projects on the various channels and business units and communicates appropriately.

*         Leads key marketing initiatives and cross-functional teams, as needed, to achieve business objectives.

*         Executes online marketing projects and campaigns from initiation to strategic recommendations for future marketing with accountability for results tracking and analysis (includes email, social and assist with search and display with the digital team).

*         Requires involvement in all key strategy meetings with online partners and leads key marketing initiatives and cross-functional teams, as needed, to achieve business objectives.

*         Assures all budgets are being met and aligned between the two departments.

*         Owns the overall online analytic piece to ensure results and to manage the overall business with digital marketing best practices in mind.

*         Responsible for managing Travel content and promotions through the online channel. 

*         Owns the annual planning process from master plan creation to execution of each of the individual marketing plans.

*         Shares the responsibility of annual vendor plan meetings with Marketing Manager and assures all plans and budgets are properly captured in the Master budget.

*         Responsible for the incorporation of booking behavior model and retention model knowledge into marketing strategies across all lines of business and assures all team members run and evaluate timely match-back reports on all direct mail tactics and report back on findings and recommendations.

*         Bachelor's Degree, plus 10+ years' experience preferred.

*         This position requires a strong marketing background, strategic emphasis and eye for executional detail along with the ability to review marketing results, gain insights and recommend future initiatives based on that analysis.

*         Requires knowledge of direct mail estimates and project management as well as knowledge of the digital channel for integration into e-business efforts.

*         Budget management and forecasting experience preferred.

*         Strong interpersonal skills and ability to work in a cross-functional team environment.

*         Previous staff management preferred.

*         Travel industry experience ideal.

*         Successful completion of Auto Club pre-employment assessments, background and drug screenings is required.

Training:

Our comprehensive and employee centric training facility located in Costa Mesa provides training programs to help employees acquire various skills necessary to do their jobs and to support career development.

Benefits:

*         Health Coverage for Medical, Dental, Vision

*         Paid time off including Vacation, Illness and Holidays

*         Life Insurance

*         Disability Coverage

*         Pension

*         401k Savings Plan

*         Employee Discounts

'Creating members for life by exceeding our members' expectations through valuable products and legendary service.'

AAA is an Equal Opportunity Employer.