Our Culture

At American Family Insurance we understand you need a strong, positive, customer-driven culture inside your walls if you're going to succeed in the world outside them. Our purpose is to inspire, protect and restore dreams - because we know that what matters most to our customers should matter most to us.

Our culture is built on the strongest possible foundation: our Values...

Innovative – We challenge the status quo, and strive to see things not as they are but as they could be. We look for people who have the courage to try new things, who don’t wait for perfection to act, and who see failure as a chance to learn and grow.

Caring – We sell insurance, but we provide helpfulness, empathy and a respect for people and their dreams, whoever and whatever they may be. We assume positive intent, and we make time to help.

Agile – We move fast, because the world does. We want people who drive change and are willing to shift course. We decide and act quickly, because our customers expect a response, not an excuse.

Trustworthy – We believe everyone deserves to be treated fairly, but that “fair” does not mean “the same.” We collaborate to solve problems and achieve the best results for our customers. We say what we mean and do what we say.

Transparent – We speak with candor and honesty, but also with respect and caring. We don’t believe in hidden agendas or secret motives. We acknowledge our own mistakes, and help others feel safe to challenge and debate.

Passionate – We are a community of energetic, driven professionals committed to inspiring, protecting and restoring dreams. We lead by example, focusing on results and our collective success.

We believe our culture makes this a great place to work. But we’d love to have you join us and help us make it even better!